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TikTok forges US warehouse partnership to enhance e-commerce operations: report

TikTok forges US warehouse partnership to enhance e-commerce operations: report
Written by Techbot

TikTok has established US warehouse partnerships in the hopes of facilitating seamless delivery of products bought on its app, according to a June 23 report by The Information, a US technology media outlet. This strategic move is seen as a pivotal step for the popular video app as it aims to evolve into a shopping destination, intensifying its competition with industry giants like Amazon and Temu. A source told The Information that TikTok is currently testing fulfillment services with American sellers. Instead of building its own warehouse network, TikTok has signed agreements with external logistics companies specializing in leasing and operating warehouses to store, pack, and ship orders for sellers, according to the report. [The Information, in English]

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